We buy, build, and grow great businesses.
A product studio.
I Ventures
Brief Me
Alpha
AI chief of staff — inbox, Slack, calendar
Accomplish It
Beta
Capture your professional wins as they happen
Painkiller Ideas
Beta
Startup ideas grounded in real customer pain
Better Builders
Alpha
Tools for the new home construction industry
GTM Scientists
Available
Go-to-market strategy and execution
The Sound
Coming soon
Tennis, reimagined
II Approach
01
Clarity before motion
Understanding who a business is really for changes everything downstream. We don't move fast on the wrong thing.
02
Systems over heroics
The measure of good work is that it runs without us. We build infrastructure that compounds, not dependencies that persist.
03
The long view
We are not optimizing for exits. We are building businesses worth owning for decades.
04
Operators, not advisors
Strategy only counts if it ships. Every principle we hold, we've tested at our own risk.
III Advisory
We partner with founders at the moment when clarity matters most.
Pre-PMF, at inflection, or when the go-to-market motion needs to be rebuilt. One to two engagements at a time. Introductions welcome.
Selected clients & collaborators
- WeTransfer
- The New York Times
- CNN
- ESPN
- Uber
- Momofuku
- Dialpad
- Inspirato
- Sunsama
- Tiny Capital
- Foundry
- Pioneer Square Labs
- We Work Remotely
- Univ. of Washington
- LongJump AI
- Quivr AI
- Reflect AI
- Panda AI
- Record360
- Loftium
- Kevala
- Revel Moments
- Heal Ventures
- Share Ventures
- Mesh ID
- Undefined Studio
- Delino
IV Contact
If the work sounds right, write to us.
Get in touch